Online Success Institute » Duct Tape Marketing for eBay with John Jantsch

Duct Tape Marketing for eBay with John Jantsch

Posted on June 7th, 2007 by Janelle

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Now, don’t get me wrong…I love all of the people & books out there who get you thinking outside the box. But John is one of the rare people who can actually give you step-by-step instructions on how to build a successful business through marketing. And more importantly – make it easy, simple, fun and very effective! As his book puts it:

“…good, incredibly, smart, amazingly practical and immensely sticky stuff - that you can put to use immediately!”

Fabulous interview today – we learned:

Steps to identifying your ideal client (I am not sure how anyone is successful in business without this step)
Learning how, even if you sell what everyone else does, to be different
Why price usually doesn’t matter to your buyers and how you can change their minds if it is
How to use a Talking Logo (my favorite for eBay Live) – page 33
What to ‘Shoot Your Designer’ for – page 83
Why the work you are currently doing is actually COSTING you money, not making you money
and we learned how to get a FREE 30 minute marketing coaching session!

You can learn too by listening to the podcast below.

Remember, John is joining us at eBay Live this year! Get there early!!

Saturday, June 16^th, 9am – Room 253a – “Inside Your Marketing Mind – How to Use Marketing to Propel Your business & Your Life.”

Afterward, join him at the eBay Live bookstore where he will be signing copies of his powerful book, “Duct Tape Marketing”

Websites we mentioned during the podcast: